Heart, home and hearth
Cambridge is a third-generation family-owned business that believes “the heart of your home starts at the table.” They’re known for flatware, bar and drinkware, and pieces for the kitchen and serving. In 2021 they were ready to re-platform: their plans called for selling direct to consumers online, on top of their wholesale business. Their back end was a mix of legacy systems, including custom legacy code, and Text Connects was chosen to simplify it.
Standing up NetSuite from day one
We didn’t just plug a store into an existing ERP. We worked with Cambridge’s team to stand up NetSuite from the start, then helped build the connection between NetSuite and Shopify using the Celigo connector. NetSuite ran the back office, and Shopify ran the storefront.
Wholesale stays with the sales team
Cambridge didn’t need a wholesale storefront. Wholesale orders ran through NetSuite and their sales reps, which let the Shopify store focus entirely on retail customers.
A new store built around the table
- A completely new Shopify store, designed and developed by our team
- Migration from their legacy systems to Shopify
- A mega menu that leads with curated collections by style (Transitional, Classic, Modern, Luxe and Coastal) alongside flatware, drinkware and bar tools
- A custom curated product landing page
- Promo content their team can switch between static images and video
Where Cambridge is now
Cambridge has since become a LENOX brand. It moved off NetSuite onto the LENOX ERP, and its store now lives on lenox.com alongside LENOX, Oneida and Reed & Barton. We handled that move too. Read the LENOX story.
