The idea
Plenty of brands sell through garden centers, boutiques and dealers as well as online. Shoppers who want to see a fountain or touch a fabric before they buy will go looking for a store. Give them a page that answers "where can I see this?" instead of a phone call to customer service.
How it works for shoppers
- Map and list together. On Campania, Where to Find Campania Products shows every retailer as a pin on the map and in a list beside it.
- Search by location. A search box on the map jumps to a town or ZIP code, and shoppers can zoom in on their area.
- Everything they need to visit. Each retailer shows its name, town and phone number, so a shopper can call ahead before driving over.
Why it works
- Online browsing turns into store visits. A shopper who found the product on your site leaves knowing exactly where to buy it.
- Your retailers get sent business. Pointing shoppers to your stockists is a reason for them to keep carrying your line.
- Fewer "where can I buy this?" emails. The answer is on the site, all day, for every region.
What we build
A locator styled to match your store, with the retailer details your shoppers care about and a list your team can keep current. It works just as well on a phone in a parking lot as on a desktop. Read how we built Campania's store.
